Mother of woman who died in car crash and Shepparton Safeway staff raise awareness of Don't Txt-n-Drive campaign.ESTELLE GRIEPINK June 28, 2014 3:55am
Vicki Richardson (left) with Shepparton's Archer St Safeway customer service manager Tracey Brown (right) and Safeway staff and family members supporting the Don't Txt-n-Drive campaign..
A sea of orange swept through Shepparton Safeway yesterday as its employees threw their support behind a campaign to stop people texting while driving.
This month, staff members from 18 Woolworths-owned stores across north-east Victoria have used their shopfronts to raise awareness and funds for the Don’t Txt-n-Drive campaign, started by Mulwala’s Vicki Richardson.
Mrs Richardson’s daughter Brooke died in December 2012 when her car ran off the road into a tree near Cobram.
The bubbly hairdresser, 20, had been texting at the time.
Shepparton Safeway employees donned orange clothing, face-paint and hairspray and decorated the store with orange decorations to honour Brooke’s memory.
They also sold Don’t Txt-n-Drive merchandise including wristbands, ribbons and car fresheners for a gold coin donation, with all proceeds going back into awareness projects in the community.
Mrs Richardson said the store’s efforts were touching.
‘‘This makes me so happy and it helps to bring Brooke into my life every day,’’ she said.
‘‘Of course I still have my bad days, but this is one of the good days. The whole aim of this campaign is to make sure other families don’t have to wake up the way I do — thinking ‘she’s gone’.’’
Safeway customer service manager Tracey Brown, who organised the day’s festivities, said it was the least she could do to help the campaign.
‘‘It’s not about us, it’s about raising awareness,’’ Mrs Brown said.
‘‘If we could save just one life, it would be worth it.’’
Safeway manager Helen Benham said the customers had been curious about the orange decorations.
‘‘The customers are all asking why we’re wearing orange — they’re loving it,’’ Mrs Benham said.
‘‘We’re talking to them about Don’t Txt-n-Drive because it’s an issue that’s really close to our hearts.
‘‘We all have kids who text, we text, so we’re all embracing it.’’
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Beautiful weather greeted Tungamah residents for the 18th running of the Tungamah Lions Ten Thousand on Sunday.
When Keith and Marion Grumley and their growing family moved to Tatura on January 18, 1968, little did they know that it would be the start of a long and lasting connection to the town.
A snake was spotted this afternoon.
Rochester Rotary Club has celebrated its 50th birthday in style.
Sorting future of Campaspe pools
A theatre production with a difference is coming to Seymour.
Local athletes will go head-to-head with some of the best competitors from around the world in swimming and athletics in December.
District residents and visitors will be able to enjoy some of the region’s most beautiful private gardens on Sunday.
The 116th annual Cobram Show went off with a bang at the weekend, drawing in crowds from far and wide for two days of fun.
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Fifty new full-time jobs will be created at Tatura with a multimillion-dollar expansion of the abattoirs expected to be announced today.
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