Comedian Dave Hughes encourages people to have SPC Ardmona baked beans on Australia Day.January 21, 2014 4:55am
Starting the day with a tin of SPC Ardmona baked beans has long been a national pastime.
Comedian Dave Hughes is encouraging the country to put them on their Australia Day menu.
‘‘Aussie farmers have been growing baked beans to feed our troops since World War II. How Aussie is that?!’’ the television personality and SPC Ardmona bean spokesman said.
‘‘They’re tasty, nutritious and affordable — it’s no wonder Aussies love their baked beans.’’
Mr Hughes and SPC Ardmona chose Australia Day to push the humble beans after new research revealed nearly one in five people considered a baked bean jaffle to be an iconic Australian food.
The research, commissioned by SPC Ardmona, found lamingtons and meat pies were also considered ‘‘Aussie’’.
It also showed one in five Aussies got stuck into baked beans every single week of the year.
The research also revealed Australians were particular about the way they ate their beans.
While the majority surveyed — 57 per cent — liked to keep things simple and preferred their beans plain on toast, others showed a dose of true blue Aussie ingenuity, with innovative favourites including a baked bean pie with bacon and onion, curried beans, and baked beans served with chicken and mushrooms.
‘‘There are plenty of exotic recipes out there, but there’s nothing more Aussie than slapping some baked beans on toast or in mum’s ancient jaffle maker; that good ol’ metal joy maker always delivers,’’ Mr Hughes said.
‘‘I have three young children that demand fun from the crack of dawn and this is my fail-safe recipe to keep them happy.’’
The research showed two thirds of Australians sampled considered Australian grown was an important factor in their purchasing decision.
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