Heathcote-based tourism will receive a major boost thanks to a Victorian Government grant for a Heathcote tourism action plan.By Monique Preston
Tourism in Heathcote received a boost last week with the announcement of a $30,000 grant to develop a tourism-based action plan that would help make the region more recognisable to tourists.
In announcing the grant, Member for Rodney Paul Weller said one of the aims of the plan was to create an identifiable Heathcote tourism brand that could be easily recognised by visitors.
He said the Victorian Government funded the plan as developing Heathcote’s growing culinary reputation was a key priority.
‘‘The plan will help market the natural attributes of Heathcote to both Victorian and interstate visitors,’’ Mr Weller said.
‘‘The idea is also for the project to attract further investment in the local hospitality industry, leading to better infrastructure and more jobs for the area,’’ Mr Weller said.
‘‘More visitors to Heathcote will drive employment prospects and career opportunities,’’ he said.
‘‘Heathcote has a proud history as a top wine producing region, boasting 25 wineries and 70 vineyards and the government has recognised the support needed to market the town as a key tourism destination for food and wine lovers,’’ Mr Weller said.
‘‘More and more people are visiting the area, as is evident at the very popular Heathcote Food and Wine Festival each year,’’ he said.
Heathcote Tourism and Development president Wayne McKay said the grant would give the group a plan in going forward with tourism in the town.
‘‘We need a framework that covers a number of years,’’ he said.
Mr McKay said it was hoped to plan would not only help with promoting tourism — including wineries and accommodation — but also help with the development of the region by up-skilling people in the local tourism industry.
City of Greater Bendigo councillor Rod Campbell said he was pleased the Heathcote Tourism and Development Group had received help to formulate a plan for the future of tourism in the region.
‘‘Council works in conjunction with the group to improve outcomes in the area,’’ he said.
‘‘It’s important to have a strategy to improve things. It will be a key way to make sure it is done in a logical and orderly manner.’’
Mr Weller said he was thrilled to deliver on a 2010 election commitment to drive tourism in the region.
The project will be developed under the State Government’s Developing Stronger Regions program — a component of the $1
Performers at Shepparton-based Amy Newton Dance Studio hit the stage for two television-themed performances at the weekend.
It’s been a long journey for Tim Roadley but his dream of creating a multi-sport endurance event on the Murray River is now going to be a reality.
It was a big day for Jye McNeil on Sunday, not only celebrating his 19th birthday, but riding a double at the Tatura and Shepparton Racing Club’s meeting, including the big one, the Vraca and Varapodio Italian Plate (1600 m), on the Gerald Egan-trained Jetconi.
More than 100 ex-battery and free-range hens now call Marie Traill's Timmering property home.
The Elmore Events Centre Events are confident it will get $500,000 grant from the Federal Government.
Waste collection in Campaspe Shire will change for two weeks during the festive season.
Carolling voices rang out across Goulburn Park for the annual Seymour Carols by Candlelight on Sunday.
The Finley Regional Care Christmas fundraiser is on again. The Monster Christmas stocking raffle is filled with Christmas gifts and goodies including hampers, chocolates, wine, gift certificates and more.
Heathcote Health officially opened its new office and launched its new service plan on Friday.
The alfresco area at Cobram's Bottom Pub, known as The Palms, will be relaunched on Friday night after an eight-month closure.
Deniliquin's Heritage Fabrics owners Joy Spence and Gill SMith are calling it a day.
The costs of growing grain in the southern cropping region don’t look like falling any time soon, meaning farmers and business managers need to be mindful of keeping farm expenses in check.
Residents are encouraged to shop locally this festive season while getting invovled with celebrations across Benalla.
Discover unbelievable local deals from local businesses every week in the Goulburn and Murray Valley area with Leapon.com.au!
Search properties for sale or rent across North Central Victoria and Southern NSW. Visit your local website for local homes....
Search for published and unpublished photos from McPherson Media Group newspapers and magazines. All our photos are available to purchase.
Place an advertisement in any one of McPherson Media Group's local newspapers.