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Tourism app to be launched in new year

The City of Greater Bendigo will launch a new iPhone app to promote tourism across the district in the new year.

BRONWYN BEYERS December 21, 2012 4:22am

Greater Bendigo executive manager Tourism Kathryn McKenzie announced a new iPhone app for the district last Friday.


Heathcote tourism will receive a boost in January when the City of Greater Bendigo launches a new iPhone app to promote tourism across the district.

Greater Bendigo executive manager tourism Kathryn McKenzie announced the new initiative at the Heathcote Tourism and Development Christmas dinner on Friday in front of a packed room full of district business owners and representatives.

‘‘Currently Bendigo is doing an app with the social media world being the in thing, and Heathcote will also be on the app,’’ Ms McKenzie said.

‘‘We hope to launch it in January. It takes about six weeks to go through the app store, and Heathcote will be one of the major buttons on it, with all Heathcote’s operators from the website also on it.’’

The app will look much like the existing Bendigo Tourism website, but in a format suitable for iPhones and iPads, with Heathcote included as one of the region’s major tourist destinations.

Many of the familiar features of the Heathcote tourism website are included such as accommodation information and bookings, tickets for tours and events, stories and hot deals.

‘‘It’s no extra dollars, it’s just part of the association with Heathcote and Heathcote tourism, so I think this will be of added benefit to your linkage with the city,’’ Ms McKenzie said.

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