An ad for the Healthy Ageing Project will be filmed in Echuca, Rushworth and Rochester today.GEORDIE COWAN September 2, 2014 3:12am
Moama Anglican Grammar School students (back from left) students Kallum Smith and Evan Kraak, project manager Sophie McEniry, LA Vision’s Garry Ainsworth, multimedia teacher David Fenwick; (front) LA Vision’s Liz Ainsworth, Rochester champion Greg Walkley, Echuca champion Judy Clark and The Splendid Word’s Christy O’Brien
Moama Anglican Grammar School students are helping to create a television ad aimed at changing the general attitude towards ageing.
The year 11 students are gaining a first-hand experience of what is needed to build a campaign from scratch.
Campaspe Primary Care Partnership service co-ordination project manager Sophie McEniry said the ad was hoped to open conversations about healthy ageing.
‘‘We want to combat ageing attitudes and enhance understanding of what a positive impact that these healthy ageing practices can have on the older community of the 65-plus age group,’’ she said.
The ad is for the Healthy Ageing Project and will focus on nutrition, physical activity, being socially connected and overall emotional wellbeing.
Two ‘champions’ in the area who will be highlighted on the ad are Rochester’s Greg Walkley and Echuca’s Judy Clark.
The ad is expected to be played on regional networks in October or November, as well as on YouTube, while partner health organisations in the region will use it in their waiting rooms and on websites.
The multimedia students were introduced to The Splendid Word’s Christy O’Brien, who spoke about the process of making the scripts clear and concise, as well as LA Vision’s Liz Ainsworth spoke about how to execute the script and film the ad in a manner and tone the audience would want to receive it.
Filming for the ad will take place in Echuca, Rushworth and Rochester today.
Thirty-five tonnes of tomatoes from Murchison's Vraca Produce was pelted at participants of Saturday's Tomato Battle in Melbourne.
Local football talent Dan Howe played well in his first game for reigning AFL premiership club Hawthorn last Thursday night.
A dairy cow has died from the disease anthrax in the Tatura region.
Murray Shire will spend the next five days seeking the collective will of the electorate ahead of the NSW Government’s review of local government.
The inaugural Rochester Mural Festival is in full swing with hundreds of cars stopping to check out the talent.
Elusive small man re-signs with club
Federal Government contributes $200 000 towards strengthening historic timber bridge.
The NSW Coalition government will not waver in its approach to the Murray-Darling Basin Plan
Red balloons adorned fences, letterboxes and verandah posts across the district on Saturday as the community thanked its firefighters for keeping them safe.
Local sporting talent was celebrated at the Sports Star of the Year awards night last Thursday at Barooga Sports Club.
McGregor takes 6-21 to lead Hay to DDCA premiership.
Fruit Growers Victoria plans to give fruit growers in Victoria more on-farm support as a result of its organisational restructure.
Betty Summer walks 6 kms in a round trip, three times a week to go to the gym. She hates people asking her age, but couldn't keep it secret when she hit the big nine-oh.
Discover unbelievable local deals from local businesses every week in the Goulburn and Murray Valley area with Leapon.com.au!
Search properties for sale or rent across North Central Victoria and Southern NSW. Visit your local website for local homes....
Search for published and unpublished photos from McPherson Media Group newspapers and magazines. All our photos are available to purchase.
Place an advertisement in any one of McPherson Media Group's local newspapers.