An ad for the Healthy Ageing Project will be filmed in Echuca, Rushworth and Rochester today.GEORDIE COWAN September 2, 2014 3:12am
Moama Anglican Grammar School students (back from left) students Kallum Smith and Evan Kraak, project manager Sophie McEniry, LA Vision’s Garry Ainsworth, multimedia teacher David Fenwick; (front) LA Vision’s Liz Ainsworth, Rochester champion Greg Walkley, Echuca champion Judy Clark and The Splendid Word’s Christy O’Brien
Moama Anglican Grammar School students are helping to create a television ad aimed at changing the general attitude towards ageing.
The year 11 students are gaining a first-hand experience of what is needed to build a campaign from scratch.
Campaspe Primary Care Partnership service co-ordination project manager Sophie McEniry said the ad was hoped to open conversations about healthy ageing.
‘‘We want to combat ageing attitudes and enhance understanding of what a positive impact that these healthy ageing practices can have on the older community of the 65-plus age group,’’ she said.
The ad is for the Healthy Ageing Project and will focus on nutrition, physical activity, being socially connected and overall emotional wellbeing.
Two ‘champions’ in the area who will be highlighted on the ad are Rochester’s Greg Walkley and Echuca’s Judy Clark.
The ad is expected to be played on regional networks in October or November, as well as on YouTube, while partner health organisations in the region will use it in their waiting rooms and on websites.
The multimedia students were introduced to The Splendid Word’s Christy O’Brien, who spoke about the process of making the scripts clear and concise, as well as LA Vision’s Liz Ainsworth spoke about how to execute the script and film the ad in a manner and tone the audience would want to receive it.
Filming for the ad will take place in Echuca, Rushworth and Rochester today.
Katunga winemaker Carlo Monichino lived life to the fullest and proved that anything was possible with hard work and a dream.
Although still not at their best, Mulwala have finished on top of the Murray League ladder after a comfortable victory over Cobram.
Gwen Ranson was presented with Life Membership of the Rodney Branch of the Country Women’s Association of Victoria by state president Machelle Crichton at the recent Goulburn Valley West Group conference in Stanhope.
TWO Echuca firefighters will race up 28 floors — dressed in full uniform — on Saturday to raise money for cancer research and treatment.
THE humble vanilla slice is widely recognised as an Australian icon.
Young Bombers pull off last quarter comeback to win under-16 premiership.
A leading union official certainly thinks so.
Berrigan public decides drainage works location
OUTSIDE the Locker Room is an event aimed at helping local sportsmen, aged 16-25, to understand and respond to problems and personal struggles outside the sporting arena.
Handymen and creative builders will now have a safer space to work in after a donation allowed the Cobram Men’s Shed to invest in a defibrillator.
Cancer claims one of its fiercest combatants.
Water allocations were increased in the Goulburn-Murray Water region today.
The News magazines are online - read high quality magazines in your time. Check in regularly for the latest editions.
Riverine Herald's well regarded locally produced magazines. They're now online, so you can read them whenever and wherever you like.
Search for published and unpublished photos from McPherson Media Group newspapers and magazines. All our photos are available to purchase.
Place an advertisement in any one of McPherson Media Group's local newspapers.