Deniliquin Play on the Plains Ltd. has handed over its shares in the Blues & Roots Festival to Chugg Entertainment and Rob Potts Entertainment Edge.January 17, 2014 4:46am
Deniliquin Play on the Plains Ltd. has relinquished equity in the Deniliquin Blues and Roots Festival.
Michael Chugg from Chugg Entertainment and Rob Potts from Rob Potts Entertainment Edge, have confirmed they have agreed to acquire the remaining equity in the Deniliquin Blues and Roots joint venture, which effectively transfers ownership of the event to the promoters.
He said Deniliquin Play on the Plains Ltd. has agreed to provide a range of commercial activities associated with the event, including provision of facilities and services, which will be on standard commercial terms.
‘‘The new operating structure provides a simpler and more clearly defined basis by which the two parties can bring to Deniliquin a festival which has clear long term benefits to the town and the broader community,’’ Mr Potts said.
‘‘Based on this new significant development we will extend our commitment to the Deni Blues and Roots Festival for a five year period.’’
Mr Chugg added: ‘‘We appreciate the support from the local community and see a big future for this festival.
‘‘We believe that Deniliquin is the perfect location for a destination event that will grow year on year.’’
Mr Potts said the sole focus now is to work with Deniliquin Play on the Plains Ltd. and the Deniliquin community to make the 2014 Blues and Roots Festival more successful than the award winning 2013 event.
Deniliquin Play on the Plains Ltd. chairman Harold Clapham said he welcomed the agreement, which provided greater security for his board and at the same time extended the arrangement with Chugg and Potts, thus giving Blues and Roots more time to get established as the leading event of its kind in Australia.
Deniliquin Mayor Cr Lindsay Renwick said the inaugural Deni Blues and Roots Festival was an outstanding success and he was sure it laid the foundations for an event that will be on our local calendar for many years to come.
‘‘We now have an amazing festival site, and as more people throughout Australia become familiar with the facilities that are provided I am certain they will want to attend the festivals we host,’’ he said.
‘‘Last year’s Blues and Roots Festival provided a tremendous economic boost to our town which, in the future, will continue to increase.
‘‘I commend the board of Deniliquin Play on the Plains Ltd. for taking these steps to ensure this is the case.
‘‘As a town, we need to play our part to assist the 2014 Deni Blues and Roots Festival and make it a resounding success, just as we have done with the Ute Muster.
‘‘So go out and buy your tickets, and encourage friends from near and far to do likewise. If you have a room available for visitors, contact the Peppin Heritage Centre and add your name to the register.
‘‘Let’s spread the word and continue building Deniliquin’s reputation as an event capital.’’
This year the Deniliquin Blues and Roots Festival features a stellar line-up of international and local acts including John Mayer, Elvis Costello, Doobie Brothers, Boz Scaggs, Gary Clark Jr and many more.
The festival takes place on Easter Weekend, Saturday and Sunday April 19 and 20, 2014.
Tickets are now on sale from the Deni Ute Muster office or www.denibluesfestival.com.
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