Deniliquin Chamber of Commerce president Chris Heikkinen says 2012 was a tough year for business, and is urging local business owners to be proactive in making 2013 better.TYLA HARRINGTON January 16, 2013 4:45am
Deniliquin Business Chamber president Chris Heikkinen is urging businesses to ‘‘fight for their business and their customers’’ in 2013.
His call to arms comes after what he described as a ‘‘tough year’’ for businesses in 2012.
Mr Heikkinen, who is Deniliquin’s Harvey Norman franchisee, said legislation and changes in customer shopping habits have played a part in the strains on the business sector.
‘‘Added costs and pressures on business, such as the new Industrial Relations laws, not to mention the increased costs for electricity, puts ongoing strains on businesses,’’ he said.
‘‘And this is not something that is felt only by those operating a business in Deniliquin.
‘‘It is imperative operating businesses in Deniliquin look outside of town to see how other businesses are managing.
‘‘Businesses need to look outside the square and embrace new and innovative selling and marketing techniques.
‘‘In short, they need to fight for their business and their customers. This is certainly not a time for being complacent or apathetic.’’
The number of empty shops in the Deniliquin CBD has long been a concern for the local business industry, and again Mr Heikkinen said it was not an issue confined to Deniliquin.
He said it showed the breadth of the ‘‘tough economic times’’ Deniliquin and district businesses must endure.
While Mr Heikkinen admits the 2013 year will present some difficult times for businesses, he said there were a lot of ‘‘great resources’’ that businesses could utilise to help bring customers to the town.
‘‘We are not isolated here in Deni; rather we probably see more benefits in that we have a ready-made clientele who don’t have to travel too far for retail options, or services.
‘‘We are fortunate in Deni to have some great resources such as a brand new medical centre, a serviceable hospital and emergency department, a golf course, several clubs and pubs offering a myriad of dining and entertainment options, a large number of schools, government and social services, a thriving rice mill, a soon to be opened abattoirs, a number of award winning events such as the Ute Muster, the RSL Fishing Classic and the Deni Matchmakers Festival, plus, of course, a swag of retail outlets.
‘‘Let’s not forget we also offer a great fishing and boating venue with the Edward River, and some very proactive local sporting clubs. In all, we are fortunate in that most things are available in town.
‘‘What is essential though now, more than ever, is business owners have to be more proactive and imaginative when co-ordinating and undertaking daily business.
‘‘Businesses can’t afford to be lazy and to sit back and wait for customers to walk through the door.’’
Mr Heikkinen said with the rise of internet shopping, businesses ‘‘have to think up new and different ways to attract customers’’.
He said that was something the Deniliquin Business Chamber would target this year.
‘‘Chamber is continually coming up with new and workable marketing options for businesses to undertake to try to attract customers.
‘‘Now, more than ever, these type of activities need to be considered if businesses are to beat their competition and survive.’’
For the Atanga family, the best part about living in Australia is not the sunshine or the laidback lifestyle — it's the feeling of safety.
The Tungamah Football Netball Club has completed a fairytale season to clinch the Picola and District Football Netball League South East Premiership with an emphatic 106 point win over the Katamatite Tigers at Tungamah.
Billed as ‘Fabulous Flowers and Fine Food’, Tatura’s Anglican Church Parish had a successful fundraiser on Thursday, September 4.
Former Nothern United bowler Brodie Unwin will play for Kyabram Fire Brigade 2014-15 Goulburn Murray Cricket season.
Campaspe River Reserve Committee has installed more signs along the walking track, complementing the 10 historical signs already in place.
Don’t write Ky off yet, says coach ahead of preliminary final
More than $800 000 to expand the popular Seymour-based program.
Semi-retired Finley truck driver Ron Brown has been indcuted into the Shell Rimula Wall of Fame.
New solar panels are helping light up Redesdale hall.
Governor of Victoria tours the Cobram region, praising community spirit, volunteers and resilient businesses.
First-year Mathoura recruit Nick Tucker took out the Timbercutters' best and fairest award on Saturday night.
Now the Murray-Darling Basin Plan is enshrined in law, many opponents of the controversial plan to return irrigation water to the environment appear to have lost interest.
More than 30 local farmers are objecting to the plan, arguing the lead shot could contaminate waterways and the large number of shooters and noise will disturb clean, green farming in the area.
- Acclaimed pastry chef returns to Benalla
- Benalla resident on journey to help others with mental illness
- Benalla Rural City Council CEO re-appointed for another four years
- 550 jobs saved at Thales munitions factories, but losses still likely
- Benalla quinella caps off superb night at GVFL best and fairest
Discover unbelievable local deals from local businesses every week in the Goulburn and Murray Valley area with Leapon.com.au!
Search properties for sale or rent across North Central Victoria and Southern NSW. Visit your local website for local homes....
Search for published and unpublished photos from McPherson Media Group newspapers and magazines. All our photos are available to purchase.
Place an advertisement in any one of McPherson Media Group's local newspapers.