SPC Ardmona has invested $10 million in a new plant which will package fresh Goulburn Valley fruit.GEOFF ADAMS February 26, 2013 4:09am
Bindi Irwin Robert Irwin, Marnie Tricarico and Violet Lourenz at the launch of Goulburn Valley Fresh apples in Melbourne..
SPC Ardmona’s foray into fresh fruit packaging has been developed by a 14-person, $10
The Goulburn Valley Fresh apple slices have been in some Coles stores since Australia Day, but promotional advertising began last weekend.
A public launch was organised in Melbourne last week with Australia Zoo personalities Bindi and Robert Irwin.
SPC Ardmona managing director Vince Pinneri said the idea for a long-lasting fruit in a bag had been discussed for several years and in February 2011 the company started discussions about the patent for the technology.
The company secured the exclusive licence for Australia and New Zealand last year.
It set up a unit of 14 people from within the company and trained them in the skills required to produce the packaged apple slices in a special part of the Mooroopna factory. Installation of the equipment took about nine months, Mr Pinneri said.
Consumers have a choice between green (granny smith) or red apples (Sundowner, Gala or Pink Lady), largely sourced from the Goulburn Valley.
Mr Pinneri said the company had committed to only using Australian fruit, and seasonal conditions would dictate what region the fruit was sourced from.
He said the process had solved the age-old problem of apples browning after they were cut open, by using calcium chloride as a firming agent to ensure the apple slices stayed crunchy.
Calcium ascorbate (a natural form of Vitamin C) is used as an anti-oxidant to stop browning. Both are approved food additives.
Fruit is cut by four coring and slicing machines. Once sliced, the fruit moves to a colour sorting machine, which uses high-speed photography to detect and reject any fruit slices that may have a blemish.
From there, the sliced fruit undergoes a unique process that extends its shelf-life. The treatment, which uses no artificial preservatives or chemicals, ensures minimal losses to the aroma, juiciness, physical freshness and appearance of the fresh cut apples
The slices are then bagged in an inert atmosphere to prevent oxidation.
The temperature in the processing rooms is controlled to 4°C, which slows ripening and ensures that harmful micro-organisms don’t grow.
Mr Pinneri said the pre-packaged fruit snacks represented one of the biggest innovations for SPC Ardmona during recent years and further evolved its portfolio of fresh, healthy and convenient snacking options.
‘‘Our research tells us that there is more than 31
Two men charged over the armed robbery of a Shepparton service station have been remanded in custody until next week.
The 2014 Yarrawonga Mulwala Multisport Festival has been hailed a huge success by organisers and participants alike.
The fifth annual King Billy Retreat Open Garden Party will be held at Rushworth on Saturday and Sunday, October 25-26, from 10 am to 4 pm.
Echuca College students Calum Pearson, Luke Judd, Kiriana Epararma, Harriet Nilon, Kyle Melhuish and Stephanie Chong are heading to China.
A former Rochester resident is helping women with their confidence and their horses.
Accusations of bullying, disrespect and dangerous conduct.
And the school's best all-rounder for this year.
Finley's Mark Whiley has been traded from the GWS Giants to Carlton - the club he has supported all his life.
District residents are being invited to enjoy Oktooberfest celebrations at Tooborac Hotel and Brewery.
Momentum builds for the greatest show in Cobram, with young and old expected to lap up family attractions in sunny conditions.
Water users have welcomed the governments' announcement of a $350 million package for new irrigation efficiency programs in NSW, but say water availability is in need of improvement.
Farmers and anyone interested in big boys’ toys will be fascinated to check out an unmanned helicopter in action at an Ardmona orchard.
Judge comments, If I were single, I'd marry this steak!
Discover unbelievable local deals from local businesses every week in the Goulburn and Murray Valley area with Leapon.com.au!
Search properties for sale or rent across North Central Victoria and Southern NSW. Visit your local website for local homes....
Search for published and unpublished photos from McPherson Media Group newspapers and magazines. All our photos are available to purchase.
Place an advertisement in any one of McPherson Media Group's local newspapers.